Emmerdale star wows Eastleigh’s shoppers

lorraine oage with Jeff Hordley

Emmerdale star Jeff Hordley (aka Caine Dingle) charms shopper Lorraine Page.

The tills were ringing once again in the towns former Woolworth store  as Poundland gave shoppers a taste of TV soap razzamataz to celebrate it’s offical opening.

As an instore DJ got the crowd bopping Emmerdale Farm’s Jeff Hordley AKA ‘nasty’ Caine Dingle declared the store open and signed autographs for star struck shoppers.

Long queues quickly formed on the checkouts in scenes reminiscent of Woolworth’s closing down sale in December 2008.

None of the former Woolworth staff however, have been re-employed by Poundland.

Meanwhile as shoppers flocked to Poundland for it’s celebrity opening, discount rival the 99p store in the Swan centre appeared to be trading normally while the ’89p Extra’ store was seen to have only two customers in it and three members of staff.

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Do discount shops offer better value for money than the big supermarket chains? Look out for our report next week!

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