Eastleigh Borough Council have dropped the Daily Echo as a partner in the production of the council’s own freebie newspaper ‘Borough News’.
A recent freedom of information request showed that from 2007 – 2010 the council had spent almost £340,000 with Echo owners Newsquest – the borough news contract was said to be worth at least £30,000 a year.
The council’s communications department confirmed that they had renegotiated the Daily Echo contract and that they are now designing, printing and distributing the Borough News themselves at a cost-saving.
The ‘new-look’ Borough News will now only be produced quarterly rather than bi-monthly in line with the latest government recommendations although it has expanded to 16 pages from 12.
Copies no longer carry the Daily Echo masthead on the front page.
Strike torn Newsquest – who recently asked Echo staff to consider taking unpaid holidays- have recently announced an 8% decline in advertising revenue.
No one at Eastleigh’s Echo office was prepared to comment.