Volunteers have cleared 76kg of rubbish from two highly littered country lanes leading into Brambridge.
A popular rat run with commuters, Kiln Lane and Bishopstoke Lane is frequently littered by people on the move between Winchester and Eastleigh but last week a team from country wear specialists Orvis UK, joined by members of the Campaign for the Protection of Rural England (CPRE) Hampshire, joined forces to clear the hedgerows and ditches from unsightly litter.
Tanya Thorne, Director of Marketing at Orvis said:
We see much value in getting the Head Office team out in to our various communities, getting down and dirty and physically helping to clean up the countryside. This project where we partnered CPRE was no different and equally as pleasing with 76kgs of rubbish picked up including plastics, metals, rubber, glass, car parts, old signage and tin that was contaminating the verges, paths and waterways.
Both roads are situated close to the Itchen Navigation and run through some of the most beautiful and untouched countryside close to Eastleigh. Cans and plastics thrown from vehicles pollute the area and could get into the highly protected River Itchen.
CPRE was instrumental in the introduction of the plastic bag levy and is now campaigning to see a bottle return system introduced across the UK while the Hampshire branch supports communities to clear up their areas and organises litter picks in some of the county’s most polluted areas.
Charlee Bennett, Chief Executive of CPRE Hampshire said:
Litter is a huge problem for the Hampshire countryside, especially in the areas close to larger settlements. We were delighted that Orvis approached keen to get their team out collecting litter, we love working with like-minded organisations. 76kg in just a few hours was a great success – both lanes are looking much better.